Pursuit

Pursuit is a groundbreaking AI-driven platform that revolutionizes the way businesses engage with the public sector. Designed specifically to streamline the sales process, Pursuit scores every public-sector entity and detects real-time buying signals, enabling businesses to concentrate their efforts on the most promising opportunities. With a robust database of over 110,000 SLED entities, Pursuit ensures that users are not only aware of potential leads but are also equipped with relevant insights and contacts to maximize their chances of success. The platform empowers sales teams, business development professionals, and government contractors to navigate the complex landscape of government contracts with ease. By transforming vast amounts of data into actionable intelligence, Pursuit eliminates friction in public sector sales, driving growth and efficiency while enhancing outreach efforts. Businesses can confidently approach each engagement, knowing they have the right tools to win more contracts and build lasting relationships.

Pre-RFP Intelligence

Pursuit surfaces buying signals 6 to 18 months before RFPs go live. This proactive approach allows businesses to position themselves as incumbents, enhancing their credibility and increasing the likelihood of winning contracts.

Shared Intelligence

The platform enables seamless data sharing among go-to-market teams. By providing a unified view of buying signals, Pursuit ensures that every team member, from marketing to customer success, can operate with synchronized intelligence.

Native Integrations

Pursuit features native integrations with popular CRM platforms like Salesforce and HubSpot, allowing for automatic data synchronization. This streamlines the workflow, reducing the need for manual data entry and ensuring that teams have access to the most current information.

Configurable Renewal Alerts

With customizable alerts set for 90 to 180 days before contract renewals, Pursuit helps businesses proactively manage client relationships. Users can monitor churn signals like budget cuts or leadership changes, enabling timely interventions to secure renewals.

Sales Enablement

Sales teams can leverage Pursuit to identify in-market accounts and prioritize outreach based on real-time buying signals. This ensures that sales efforts are focused on the most viable leads, increasing conversion rates.

Account Management

Account executives can use Pursuit's Chrome extension for instant access to account intelligence. They can quickly learn about incumbents, contract values, and procurement vehicles, allowing for well-prepared and effective sales calls.

Marketing Campaigns

Marketers can build targeted ABM campaigns around real buying signals, such as contract expirations and budget approvals. This data-driven approach leads to higher conversion rates and more effective audience engagement.

Customer Success Monitoring

Customer success teams can set alerts for potential churn signals and identify renewal opportunities well in advance. This proactive monitoring allows for timely outreach and enhances the customer experience, ultimately leading to increased retention rates.

What types of entities does Pursuit cover?

Pursuit covers over 110,000 public-sector entities, providing extensive data on various procurement processes and budget cycles.

How does Pursuit identify buying signals?

Pursuit uses advanced AI algorithms to analyze data from council meetings, budget documents, and RFP postings, identifying key signals that indicate buying intent.

Can Pursuit integrate with my existing CRM system?

Yes, Pursuit offers native integrations with popular CRM platforms like Salesforce and HubSpot, enabling seamless data flow and synchronization.

How does Pursuit support sales teams in improving their win rates?

Pursuit provides actionable insights and real-time buying signals, allowing sales teams to approach opportunities with the right information and timing, significantly improving their chances of winning contracts.